We have introduced a Shop Local platform that connects businesses to communities and consumers through shop local/tourism initiatives, perks programs, passports and fundraisers.  (http://snaptown.us)
 
For businesses - can target their marketing efforts to specific audiences, track effectiveness from views and actions through redemption, and implement rewards and loyalty for their VIPs.

For consumers - have a ‘wallet of experiences’ that ensures they are provided with relevant, nearby information through their mobile, web and email.   This personalization keeps users coming back.
 
For communities - content stays fresh and dynamic, consumers stay longer, and dollars can be raised to support local initiatives.